Are you still trying to get a “handle” on innovation? Are you able to accurately measure results? — good, bad and “who knows” Read this article for tips, tools and steps to help you.
Excerpt: “What cannot be measured cannot be managed”. The pressure to measure the results of innovation is gaining ground, but has been a challenge for many innovation managers. To get past this challenge, Caspar van Rijnbach suggests using the six W’s to define the right measurements for you.
Read full article via Using the 6 W’s to Measure R&D and Innovation | Innovation Management.
