A method of measuring your business service. A how-to and a tool to use. Leadership and management
Excerpt: The RATER Model is a simplified version of the SERVQUAL Model, which was first created in 1988. Nowadays, you must also consider the state of your online presence, as well.
Depending on the importance of your online channels to your business, you can consider this under the tangibles heading – even though your online presence isn’t strictly “tangible” – or you could have a separate area for this. #We add questions relating to these below, even though these were not part of the original RATER model.#
Read full article via The RATER Model – Strategy Skills Training from MindTools.com.