How to Take a Social Venture to Scale -HBR

Business strategy for the startup social venture.  Good advice, and although it may seem to be obvious steps, seeing a list and knowing the steps are how others have succeeded, helps the newbie.

Excerpt: A scaling strategy, in short, is a plan for creating a special blend of capabilities that fit well with an organization’s theory of change and its surrounding ecosystem. Most social entrepreneurs want to maximize their ROI, even though the “social returns” they seek have more to do with jobs created, lives saved, or cleaner water. A well-thought-out scaling strategy is the best assurance —not only to them but to their many stakeholders —that they have the potential to make a real difference in the world.

Read full article via How to Take a Social Venture to Scale – Paul Bloom – Harvard Business Review.

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