Everyone is using smartphones to shop for the best prices anywhere……including online. How can retailers compete and win. Good read sales
Excerpt…….The use of smartphones is proliferating at a rapid pace. In turn, showrooming – the practice of researching merchandise in a retail store and then purchasing it elsewhere – is also increasingly common. It is, understandably, a thorn in the retailer’s side.
Read full article……via 4 ways retailers can fight showrooming – Mobile Commerce Daily – Columns.