Press releases… the need and how-to have changed in this digital age…… marketing and social media read on. The author is also hosting a webinar on January 17th…there is a link at the bottom of the article for the webinar.
Excerpt……In the era of digital PR and social media there is a lot more to media relations than most PR people are aware of. There are new skills you should have in your 2012 PR…
Read full article…..via Good Writing Remains a Core PR Skill | Social Media Strategy | Online PR | Proactive Report | Sally Falkow.

